Step by Step Guide to Creating a Google Business Profile
Step 1: Sign In to Google Business Profile
- Go to Google Business Profile
- Click “Manage Now”
- Sign in with your Google account
Step 2: Enter Your Business Name
- Type your business name exactly as it appears in the real world
- If your business doesn’t appear, click “Add Your Business to Google”
Step 3: Select Your Business Category
- Choose a category that best describes your business
- This helps Google show your business to relevant customers
Step 4: Add Your Business Location
- If you have a physical store, select “Yes” to add an address
- If you offer services at customer locations, choose “No” and specify your service area
Step 5: Add Contact Information
- Enter your business phone number and website URL (if available)
- This makes it easier for customers to contact you
Step 6: Verify Your Business
- Choose a verification method (Postcard, Phone, Email, or Instant Verification)
- Google will send a code that you must enter to complete verification
Step 7: Optimise Your Profile
- Upload high-quality images of your business, products, and services
- Add a detailed business description with relevant keywords
- List your opening hours, including special hours for holidays
Step 8: Enable Messaging & Reviews
- Turn on Google Messaging to allow direct customer inquiries
- Encourage customers to leave reviews and respond to them professionally
- Purchase a Google Review Countertop Display Stand from App-Raiser Digital
Step 9: Post Regular Updates & Offers
- Use Google Posts to share news, promotions, and events
- Keep your profile active to boost engagement
Step 10: Monitor and Improve with Insights
- Use GBP Insights to track how customers find and interact with your profile
- Adjust your strategy to improve visibility and engagement
- Sign up to Ubersuggest to get up-to-date statistics and get tutorials to improve your SEO ranking